Our story
Custom goods.
Made easier.
A product team for your brand,
from first idea to final delivery.
Seager / Fall 2026
Why we started
A product team
for your brand.
We started Uncle Bill with a simple idea: brands should be able to make great custom goods without having to figure out production on their own. Our experience building Seager showed us what it takes to get from an idea to something people want to wear.
Uncle Bill brings that experience to your team. We handle design, development, sampling, production and delivery, working with factories and keeping you involved in the decisions. Hats are our specialty, with apparel and retail programs supported by the same team.
Explore our work ↗︎
Your brand comes next